The End of 'Who Was Handling That Inquiry?' - A Customer Inquiry Management Revolution for Businesses

Monday Morning Nightmare: Before Drowning in a Sea of Emails
âGood morning! Did you check the weekend inquiries?â Have you ever been startled by this question from staff first thing Monday morning? You frantically open your mailbox to find a mountain of inquiries that have piled up since Friday evening. You open your Excel management sheet and desperately check âHandledâ and âPending.â Wait, is Tanaka-san handling this inquiry, or am I? Before you know it, the morning is over and your actual work remains untouched⊠In fact, this scene is happening in small businesses all across Japan.## Shocking Fact: 60% of Inquiry Responses Are Still âManualâ
Invisible Losses Are Accumulating
Research shows that approximately 60%of inquiry responses are still handled manually. And about 70%of companies have experienced âresponse errors and oversights due to insufficient information sharing.â
Letâs think concretely about what this means:
ăCase 1: The Tragedy of Duplicate Responsesă
Friday evening, a customer emails about a âproduct defect.â Yamada-san thought he replied, but Monday morning Suzuki-san also replies to the same email. The customer thinks, âWhy two emails from the same company? Canât they manage properly?â and loses trust.
ăCase 2: The Handover Pitfallă
The assigned Sato-san suddenly calls in sick. âHow far did we get with that customerâs case?â Even after digging through emails, the background is unclear and we have to start from scratch. The customer gets irritated: âI already explained this beforeâŠâ
ăCase 3: Priority Judgment Erroră
When multiple inquiries come in simultaneously, which should be handled first? As a result, high-priority cases get pushed back, leading to the loss of major customersâŠ
30% of Customers Leave Due to âSlow Responseâ
Thereâs even more shocking data. Recent surveys show that delays in customer service and declining service quality are the reason approximately 30%of customers leave.
In other words, improving inquiry management isnât something you âshould doâ - itâs a âmust do to surviveâ level challenge.
Ticket System: The âMagic Wandâ
What Exactly Is a âTicket Systemâ?
It might sound complicated, but itâs actually simple.
Ticket System = A mechanism to manage all inquiries as ânumbered slipsâ
Itâs like when a restaurant takes an order, writes it on a slip, and sends it to the kitchen.
- Email inquiry â Ticket #001
- Phone consultation â Ticket #002
- SNS DM or comment â Ticket #003
- Quote request from inquiry form â Ticket #004
Everything gets a number, making it clear at a glance âwho,â âwhen,â and âwhatâ was handled.
Amazing Results: Actual Company Outcomes
At SmartWeb, we use LiveAgent, a proven ticket system with extensive track record.
Results from companies that implemented LiveAgent:
- First contact resolution rate: 28% improvement- Response time: Reduced from 1 hour to 20 minutes- Missed responses: Nearly zeroVoice from a small business owner: âBefore implementation, every day was panic mode. But now, I can see the status of all inquiries just by looking at the screen. Response speed doubled and complaints drastically decreased."## Support Portal: The âMagic Bookshelfâ for Customer Self-Service
30-52% of Inquiries Disappear!?
A âSupport Portalâ is like a âcustomer-dedicated libraryâ that compiles FAQs and manuals.
In fact, 30-52%of inquiries are things customers can resolve themselves if they have the right information (according to Gartner research).
Common self-resolvable inquiries:
- What are your business hours?
- How do I return items?
- I forgot my password
- I donât know how to use it
- I want to know about pricing plans
- How do I change account information?
- How do I check order/delivery status?
- What payment methods are available?
- Is there a warranty?
- Is a contract required?
- Where are your physical stores located?
- How do I check my order number?
- How do I upgrade (change plans)?
- How do I adjust privacy settings or delete my account?
- What services do you provide?
- How do I contact support?
By providing this information 24/7/365, you can reduce late-night and weekend inquiries, allowing staff to focus on truly complex cases that require human attention.
Starting with SmartWeb: âBefore and Afterâ Inquiry Management
| Time | Before: Monday Morning Pre-Implementation | After: Monday Morning Post-SmartWeb Implementation |
|---|---|---|
| 9:30 | Arrive at office | Arrive at office |
| 9:35 | Start checking emails | Check dedicated support dashboard |
| 9:40 | 3 unhandled tickets, process from âhighâ priority | |
| 10:00 | Update Excel management sheet | Each assigned staff member starts handling auto-sorted tickets, also begins parallel chat support |
| 10:30 | Ask staff âDid anyone handle this case?â | |
| 11:00 | Discover duplicate response, apologize to customer | Turn chat offline to focus intensively on complex cases |
| 11:30 | Finally start handling new cases | |
| 12:30 | Donât know priorities, process in chronological order |
Implementation Is Surprisingly Easy! 3 Steps
Step 1: Preparation (1 week)
- Clarify implementation objectives
- Organize current inquiry channels
- Hold staff briefing sessions
Step 2: Setup (1 week)
- SmartWeb initial configuration (supported by Japanese staff)
- Register basic FAQ items
- Confirm operation through test runs
Step 3: Start Operations (1 week~)
- Begin operations with actual inquiries
- Check data weekly, identify improvement points
- Experience dramatic changes after 1 month!
Pricing from 10,000 yen per month: Letâs Calculate ROI
SmartWebâs Basic Plan Pricing for Inquiry Efficiency
- Initial cost: 100,000 yen - Weâll set it up ready to use
- Monthly cost: From 10,000 yen~ - Varies based on number of staff using the system
Simple Return on Investment Calculation
| Item | Current State | After SmartWeb Implementation |
|---|---|---|
| Response time | 2 staff members, 2 hours daily each | Response time cut in half |
| Personnel costs | 2 hours Ă 2 people Ă 20 days Ă 2,000 yen = 160,000 yen equivalent per month | Reducible personnel costs: 80,000 yen equivalent per month |
| System costs | - | SmartWeb monthly cost: 12,500 yen |
| Net reduction effect | - | 67,500 yen per month! |
In other words, you can recover the initial investment in 2 months.
Answering Common Questions and Concerns
Q: Weâre a small company, do we really need this? A:Small companies need it even more. To operate efficiently with few people, leveraging system power is crucial.
Q: Can we use it even if weâre not IT-savvy? A:Absolutely. Japanese staff will carefully support you from implementation to operation. The interface is in Japanese and intuitive to operate.
Q: Changing our current methods seems difficult⊠A:The first week does require adjustment, but after one month everyone says âwe can never go back to the old way.â
â3 Secretsâ Practiced by Successful Companies
1. Company-wide Implementation
Successful companies share the meaning of implementation with everyone, not just some people. Itâs important that everyone understands âwhy weâre implementing thisâ and âwhat benefits it brings.â
2. Start Small, Grow Big
Donât try to perfect everything from the start - begin with basic functions. Gradually add features as you get comfortable.
3. Review Data and Continuously Improve
Check data monthly. Analyze âwhat types of inquiries are most common?â and âdid we reduce response time?â and continuously improve.
If You Donât Start Now, Competitors Will Gain an Advantage
The wave of digitalization isnât just for large corporations. Rather, small businesses have the opportunity to provide enterprise-level service by making technology their ally.
Imagine Your Company One Year From Now
| If you do nothing⊠| If you implement LiveAgent through SmartWebâs construction service⊠|
|---|---|
| Days consumed by inquiry responses continue | Inquiry response time cut in half |
| Excellent staff burn out and quit | Staff focus on their core work |
| Customer satisfaction declines, sales drop | Customer satisfaction improves, repeat business increases |
| Customers flow to competitors | Reputation as âa company with fast responseâ |
Inquiry Management Is âInvestment,â Not âCostâ
Improving inquiry management isnât just operational efficiency. Itâs a âstrategic investmentâ to build trust relationships with customers and grow your business.
With SmartWeb:
- Starting from 100,000 yen initial cost, 10,000 yen monthly
- Comprehensive support from Japanese staff
- Operations can start in as little as 3 weeks
- Investment recovery possible in 2 months
Why Not Start with a Free Consultation?
âHow much effect would this have for our company?â âCan we migrate from our current system?â âWhat support is available during implementation?â
Our experienced Japanese staff will carefully answer any questions you have.
In a 20-minute free online demo, weâll show you the moment your companyâs inquiry management dramatically transforms.
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